Chris DeMartineJul 28, 20211 min readHow to Create an ABM CampaignAugust 18, 2021 New ABM Interface Launched for B2B Marketers! The new ABM audience builder interface presented below is now publicly...
Chris DeMartineJul 23, 20191 min readNext Generation B2B Advertiser?Goats are not just cute and somewhat comical, but also surprisingly intelligence, new research finds according to Smithsonian.
Chris DeMartineJul 3, 20191 min readProgrammatic Testing 1-2-3This is a basic overview of the programmatic B2B landscape with an option for small and medium-sized businesses (SMB) to test.
Chris DeMartineJun 20, 20191 min readFrom babies to bots (b-to-b), anything can happen.From babies to bots, anything can happen. Machines are great at delivering quantitative results, but AI has a long way to go on quality.